Search Ads 360 (SA360)
Advantages for your brand:
Multi-Engine Management: Save countless hours by managing and reporting on all your search accounts (Google, Microsoft, etc.) from one central location.
Cross-Channel Smart Bidding: SA360’s bidding strategies use data from all your channels to optimize bids, understanding the full impact search has on your media mix.
Conversion Deduplication: Stop double-counting conversions (e.g., a search click and a display click). SA360 gives you a true, deduplicated view of your ROI.
Automation at Scale: Automatically create and update thousands of ads and keywords based on your inventory or product feeds.